Why Singaporeans prefer engaging wedding studios to freelancers

Many Singaporeans prefer engaging wedding studios to freelance wedding photographers, and there is little wonder to it.

A local wedding studio, or in another words local bridal photo studio, is generally more established than freelance wedding photographers. Wedding studios have been around for a long time, and you don’t see freelance wedding photographers with decades of experience in Singapore.

Why is this so?

The reason behind this is very simple – many established and capable wedding photographers went on to start their own wedding studios in Singapore. If they are really capable, their wedding studios will grow. Otherwise, their wedding studios will not be able to survive and these photographers will normally switch jobs. Hence, many experienced and capable wedding photographers in Singapore are attached to bridal photo studios. Singaporeans look for wedding studios precisely for these experienced wedding photographers. Freelance wedding photographers are mostly associated with mediocre skills. As Singaporeans go for quality when it comes to wedding photography, they would naturally opt for the conservative choice of engaging bridal studios.

Moreover, there is zero risk when it comes to the performance of service during the actual day. Customers are not afraid the wedding photographers would back out last minute if they engage a local bridal photo studio. This is because the bridal studio will comprises of many wedding photographers. If the allocated wedding photographer back out last minute due to any unforeseen circumstances, there are other wedding photographers to take over. This will not happen if the customers engage a freelance photographer. The customers will be left hanging their on their own if their freelance photographer walks away last minute. That will not be a pleasant situation as it will be very hard to find another capable photographer within a short notice.

This leads to the third point – wedding photo studios generally gives better quality work as they care more about their reputation as compared to freelance wedding photographers. Freelancers may not want to stay in the industry for long. Thus, there is a higher probability that freelancers will play punk as compared to wedding studios. Wedding studios will want to uphold and build their reputation, so they will give their best service to customers all the time.

All in all, a wedding studio is preferred due to its superior photography skills and customer service. These two factors are highly regarded by Singaporeans when they look for photographers. It will be unwise to trade savings for inferior quality when it comes to something so important like wedding photographs.

Process of selecting a wedding photographer in Singapore

How do people select a wedding photographer in Singapore?

We shall answer this in great detail with this blog post.

First, you should understand that Singaporeans love to get the best deals for themselves. Whenever they go shopping, they would find and purchase items which prove to be most value for money in the market. This demanding characteristics of the consumers in Singapore partly contributed to the competitive business landscape in Singapore. Businesses will want their items to be seen to be the best value for money in the market so that consumers will choose them. This will result in a long research phase during the shopping life cycle.

Singaporeans use a variety of methods to research about potential wedding photographers to hire. In the past, Singaporeans mainly ask around their social circles for recommendations of good wedding photographers in Singapore. Word of mouth marketing is a really powerful tool since last time. They trust their social circles on the given recommendations and advice. If their social circle does not have any clue about good photographers in Singapore, then Singaporeans will search through yellow pages and newspaper for photographers’ advertisements. Usually, only the good wedding photographers will be able to afford advertising anyway. The mediocre photographers will not have enough money to sustain ongoing advertising costs.

Apart from these two methods, Singaporeans today also rely on internet to search for wedding photographers. It is easy to find potential wedding photographers in Singapore on online forums, search engines, and also wedding blogs. This actually gives a more equal playing field for the wedding photographers in Singapore.

After finalizing the list of wedding photographers in Singapore, Singaporeans will then meet up wedding photographers to get to know more about the wedding photographer and their services. It is a standard practice by wedding studios in Singapore like Dream Wedding Studio and Grandeur Wedding Studio (www.grandeurweddingstudio.com/) to send their photographers down to meet the interested wedding prospects. Without meeting up, it is actually hard to close the wedding prospects. Wedding studios do not close the prospects simply through online communication. In Singapore, people prefer to meet up to get things sorted out.

Through the meet up, customers can find out whether the photographer is suitable for them. If they do not like the photographer’s attitude or services, they will continue with the next meet up with another photographer. Chemistry is very important when selecting wedding photographers. Truth be told, the couples must be able to feel comfortable around the photographer so that they can be in their most relaxed state during wedding photo shoot.